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RRP Northampton Community Meeting 1 Presentation 4.27.21Rapid Recovery Program Community Meeting #1 Prepared for the City of Northampton by Civic Space Collaborative April 27 , 2021 •Introduction •Who is Civic Space Collaborative? •What is the Local Rapid Recovery Program? •Baseline Data Overview •Customer Base •Physical Environment •Business Environment •Administrative Capacity •Group Activity and Discussion •Next Steps •Discussion and Q&A Michelle Moon Principal + Co-Founder Claudia Paraschiv Director of Design Claudia LaFontaine Associate Planner Karl Alexander Project Manager At Civic Space Collaborative we engage people, of all ages and backgrounds, in the transformation of their public spaces. Through participatory planning and design with diverse partners, we create projects that offer a sense of belonging for everyone, integrate environmental resiliency into the everyday, and showcase genuine community identity. Who is Civic Space Collaborative? LRRP Overview What is the Local Rapid Recovery Program (LRRP)? The Rapid Recovery Plan Program is designed to support our business community through actionable, project-based recovery recommendations unique to the individual economic challenges and COVID-19 related impacts in our downtown. “Downtown Northampton” Study Area Phase 1 : Key Pieces Business Survey Field Work: Physical Environment Stakeholder Interviews Community Meeting Existing Plans & Resources Phase 2 : Key Pieces Stakeholder Interviews Focus Groups: Project Development List + Project Development Community Meeting #2 Support from Subject Matter Experts Phase 3 : Final Plan + Project Recommendations Public Realm Private Realm Revenue + Sales Administrative Capacity Tenant Mix Cultural/Art Organizations Phase 1 : Customer Base Phase 1: Customer Base •Declining Trend in mobility and business activity as result of COVID-19 Daily Vehicle Traffic Daily Foot Traffic +/-Num. of Businesses Num. of Business Closures Vacant Storefronts Mobility Mobility Business Business Business -15% -41% -5 20 14 Phase 1: Customer Base •Mayor’s Work Group on Panhandling Study Report •Northampton Community Resilience Hub •Picture Main Street PHYSICAL ENVIRONMENT Phase 1 : Physical Environment Game: Public or Private Realm Game: Public or Private Realm Instructions: Select Reaction 👍👍= Public Realm ❤= Private Realm 👍👍❤ Public Realm or Private Realm? Instructions: Select Reaction 👍👍= Public Realm ❤= Private Realm Public Realm or Private Realm? Public Realm Public Realm Private Realm Public Realm or Private Realm? Private Realm Public RealmPublic Realm or Private Realm? Mixed Phase 1 : Site Visit + Field Work B Strong Examples & Areas that Need Improvement Phase 1 : Field Work Overall Scores Segment Scoring Example: Phase 1 : Business Environment Phase 1 : Business Environment Phase 1 : Business Environment •Robust survey participation •Steep economic and operational impacts as a result of the Pandemic Number of Respondents82 Impacted by COVID-1996% Generated less revenue in 2020 year over year 82% Had less on-site customers 78 % Presently operating reduced hours/ capacity 79% Phase 1: Administrative Capacity Phase 1 : Administrative Capacity •Partners/Organizations: DNA events/programming, Northampton Live, 413 Takeout •Funding: Capital & Resources •Regulatory/Zoning: Land Use, ABC & Parking Small GroupActivity + Discussion Questions 1. As a result of the pandemic, what have been the biggest challenges or barriers to engaging in economic activity in the Downtown? 2. What silver linings have you seen emerge, if any? Michelle w/ helpInstructions: Select “Raise Hand ✋” to be called upon and un-muted. Phoning in? Dial *9 to raise hand Phase 1 Diagnostic April through Mid-May Next Steps •Complete diagnostic assessment (Phase 1 : Now through Mid-May) •Development of Project Recommendations (Phase 2 : Mid-May through June) •Final Plan Draft + Review (Phase 3 : July through August) Phase 2 Project Recommendations Mid-May through June Phase 3 Final Plan July through August Discussion + Q&A Thank You!